Guest Spotlight: Advent Jets’ Scott Buss on Building a Luxury Concierge Brand with Purpose

When you sit down with someone like Scott Buss, you don’t just hear a business story—you hear a blueprint for resilience, character, and legacy. On this episode of the Strategic Wealth Strategies Podcast, Alan Porter welcomes the Founder & CEO of Advent Jets, a man who rebuilt his life and business from the ground up with nothing but grit, faith, and an unwavering commitment to excellence.

And let me tell you… the luxury industry may be shiny, but Scott’s path wasn’t paved with glitter. It was paved with hard lessons, big setbacks, and a whole lot of determination.

From Rock Bottom to Runway-Ready

Scott shared early in the interview that he faced near-total collapse—financially, personally, everything. Most people fold when life hits that hard. Scott refined instead of breaking.He took adversity and used it as a sharpening stone. That’s old-school grit with a modern edge.

He built Advent Jets not as a flashy startup chasing trends, but as a purpose-driven brand rooted in:

• Faith

• Integrity

• Long-term relationships

• Premium client care

When you build on foundations like that, you don’t need gimmicks. You build something that lasts.

Advent Jets: Not Just Flights—Full Luxury Experiences

A lot of companies “sell jets.”Advent Jets sells experience.

Scott broke down the core of his model:

• Private jets

• Mega-yachts

• Luxury villas

• Global concierge services

• Access to premier events worldwide

They operate in 130+ countries using highly vetted partners—because in the ultra-high-net-worth world, standards matter more than size. Every detail is crafted. Every partner is vetted. Every client is treated like family… the kind you like.

And here’s the kicker—they’ve never spent money on marketing or PR.It’s all word of mouth among ultra-affluent clients.

That only happens when your reputation is stronger than your advertising.

Leadership the Luxury Market Actually Respects

Scott dropped a few gems that high-net-worth families will recognize instantly:

• Humility beats hype.

• Reliability builds trust.

• Authenticity attracts the right clients.

• Excellence can’t be faked.

It’s the same philosophy we preach on the wealth side: protect your reputation the way you protect your assets.

A Message for Entrepreneurs and Wealth Builders

Scott’s advice was simple and sharp:

• Don’t wait for perfect timing.

• Start with what you have.

• Setbacks aren’t endings—they’re redirections.

• Keep your circle tight.

• Keep your purpose clear.

That mindset isn’t just entrepreneurial—that’s wealth-building wisdom. The richest families in the world think the same way: long-term vision, disciplined execution, and strong values.

Legacy Over Luxury

Sure, Advent Jets deals with high-end toys—jets, yachts, penthouses, and world-class experiences. But Scott made it clear:

True success isn’t the luxury itself. It’s the service, the character, and the impact you leave behind.

That hits home for anyone planning generational wealth.

Why This Matters for High-Net-Worth Individuals

If you’re serious about building and protecting long-term wealth, Scott’s story is a reminder:

• Relationships matter.

• Integrity matters.

• Values matter.

• Your personal brand is an asset.

Luxury isn’t about the price tag—it’s about trust. And trust is something money can’t buy.

Action Steps for High-Performing Leaders

1. Reflect:What values actually guide your business or financial decisions?

2. Strengthen a Key Relationship:Pick one high-value relationship to deepen this quarter.

3. Evaluate Your Client Experience:Is your service truly white glove—or just industry standard dressed up?

4. Connect With Alan:If you want to explore how wealth strategy intersects with lifestyle, legacy, and high-end concierge services, reach out to Alan Porter at Strategic Wealth Strategies.

If you want the kind of life where your legacy speaks louder than your lifestyle… well, Scott Buss just handed you the manual.